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Breaking Down Google Ads for Beginners
Advertising

Breaking Down Google Ads for Beginners

Rakesh Jatav September 17, 2024

[Collection] No matter what type of business you own or operate, making use of marketing tactics to attract customers or clients is a no-brainer. Despite this…

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The ESG Implications of AI Technology
artificial intelligence

The ESG Implications of AI Technology

Rakesh Jatav September 15, 2024

[Collection] The rise of AI technology in the past few years has led to some important conversations regarding ethical, social, and governance (ESG) challeng…

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What Is a Good Engagement Rate in Google Analytics 4?
Business

What Is a Good Engagement Rate in Google Analytics 4?

Rakesh Jatav September 10, 2024

[Collection] Benchmarks and Nuances of Engagement Rate in GA4 We’re admittedly a few years into the Google Analytics 4 era, but marketers get a free pass…

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The Business Case For Sustainability. How Entrepreneurs Can Drive Performance With Planet-Friendly Practices
Business

The Business Case For Sustainability. How Entrepreneurs Can Drive Performance With Planet-Friendly Practices

Rakesh Jatav September 08, 2024

[Collection] Demand for sustainable products and services is growing rapidly as more consumers than ever consider sustainability as a priority when choosing …

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Brand Hierarchy: What It Is and Why It Matters
Branding

Brand Hierarchy: What It Is and Why It Matters

Rakesh Jatav September 08, 2024

[Collection] Why Brand Hierarchy Matters Crafting and delivering an effective brand message is complicated in a crowded, competitive market. For organizat…

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Automating the Future: Building Hyper-Scalable Solutions for All Business Sizes
Business

Automating the Future: Building Hyper-Scalable Solutions for All Business Sizes

Rakesh Jatav September 08, 2024

[Collection] Becoming hyper-scalable has become the holy grail of efficiency in the business world. Companies seeking to develop industry-leading agility are …

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Sustainability 101: How Hybrid Work Can Advance Sustainability in the Workforce
Business

Sustainability 101: How Hybrid Work Can Advance Sustainability in the Workforce

Rakesh Jatav September 08, 2024

[Collection] “The Gartner®1Q24 Global Labor Market Survey found that 44% of workers worldwide have a hybrid work model, outnumbering the 39% of workers who wo…

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Guide to Building a Cost-Effective Cloud Monitoring Strategy in 2024
Cloud Technology

Guide to Building a Cost-Effective Cloud Monitoring Strategy in 2024

Rakesh Jatav September 08, 2024

[Collection] Effective cloud monitoring ensures the smooth running of infrastructure and applications hosted on clouds. It effectively manages cloud resources…

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The Art of Email Writing: How to Increase Campaign Open Rates?
Email Marketing

The Art of Email Writing: How to Increase Campaign Open Rates?

Rakesh Jatav September 08, 2024

[Collection] There’s no need to say it, but we’ll say it anyways: Email Marketing is still effective!   It seems a little counterintuitive that through ma…

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How to Boost Your Business with Your Second-in-Command
Business

How to Boost Your Business with Your Second-in-Command

Rakesh Jatav August 15, 2024

[Collection] In recent years, companies have found themselves in the process of various structural reorganizations. However, regardless of how many changes oc…

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How to Grow Your Email List in 6 Simple Ways
Email Marketing

How to Grow Your Email List in 6 Simple Ways

Rakesh Jatav August 13, 2024

[Collection] Imagine you come up with the perfect idea for a play. You start working on the characters, building the plot, adding twists, and writing the fina…

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5 Easy Steps to Start Your Email Marketing Campaign as a New Business
Email Marketing

5 Easy Steps to Start Your Email Marketing Campaign as a New Business

Rakesh Jatav August 11, 2024

[Collection] Starting your new business is an exciting time full of opportunities to meet new people and create business contacts. An email marketing campaign…

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